New Ford Mondeo Vignale | Luxury

New Ford Mondeo Vignale. Vignale is the most luxurious trim level for the new Mondeo that will be revealed on 2015. On 2006, Ford mentioned that, their aim is to catch up with the Audi’s perfection of interior. And after seven years, I can see that Ford is working very hard to achieve this target.

Vignale will be offering high quality leather craftsmanship and special features dedicated to Vignale trim level. I think Vignale trim level will be more expensive than Titanium but what I see from the photos, it does worth it!

Ford did not release more information regarding to Vignale, however we will hear more as the new Mondeo release date gets closer.

Will Ford Mondeo ever be competing with Audi? Yes! Don't forget, Audi was never meant to be competing with BMW and Mercedes!

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New Ford Mondeo Release Date - Update

New Ford Mondeo's release date is announced by Ford. Unfortunately, it will on 2014. Due to restructuring and cutting costs of Ford Europe, three production plants will be closed (Southampton, UK - Genk, Belgium  - Dagenham, UK). These closures unfortunately changed the plans of Ford and New Mondeo cannot be available before late 2014.

I got in touch with the Ford Europe Head Office and they told me that, new Ford Mondeo will be available on 2014. However, they did not mention any exact date. So, it does worth to wait and see.

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New Range Rover, New Mondeo, New Audi A3, New Mini: Are They Really New?

Mini, Range Rover, Bentley Continental GT, Audi A3, and Ford Mondeo they have all one thing in common. All these cars look pretty exactly the same as their predecessors. If this similarity between the old and new models just occurred with one car, I would not write it.

However, this became a tradition with the cars that have very high volume. Automotive industry is not that robust to global economic crisis and they had a very bad experience during 2009. Therefore, taking decision in automotive industry became more vital. Especially, introducing a new model is not like old days. A decade ago, a new model means everything will be new. Design, technology, interior and many other things. This tradition still keeps going but in a new way, except exterior design.

High volume cars are the cash cows and no one want to lose them, especially with a new design. And this restricted the path of the designers. Many new car looks very similar to previous model with a higher price tag. This is a very good strategy to keep existing customers and motivate them to purchase the new model by offering better technology and efficiency. However the look did not change that much.

This strategy can save the customers, on the other hand you may lose your existing customer or they may not wish to purchase. Basically, you will buy a new car with new technology but it will look the same. And I hear this from many people, new Mini looks quite similar to my previous one, why I should buy the new one. My previous Mini does not look that old! That’s the result of introducing a new car that looks exactly the previous one.

Why I should buy the new one, while mine does not look that old!

Without a radical design, you will keep your customers loyal to brand and they may repurchase your car, however this repurchase period would be longer as their car does not look that old!

This will be the next problem of automotive industry. And I am sure that, a decade later designers will say that, we do not revise the previous model like in 2010s. We design everything from the scratch.

Keep in mind, Peugeot 207 looked exactly the same as 206 and people did not have the motivation to buy them, New Peugeot 208 is a brand new car and perception of customers definitely altered!

First photo is the old model, second photo is the new model!

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Mini, Ford, Land Rover, Audi

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New Ford Mondeo in Details

New Ford Mondeo, this time a proper new one! More competitive, more innovative than ever! I would like to start with Advanced Active Park Assist; Mondeo will be the first Ford that is capable of parking perpendicular. I know many cars do this nowadays, not that exciting!

The more exciting functions are coming! In Mondeo’s segment there was a feature missing for ages and I was really annoyed with that, electric steering wheel adjustment. This function is very useful and reflects the brand’s precision to detail. And new Ford Mondeo is going to offer electric steering wheel adjustment with memory function, keep in mind you cannot have this function in an Aston Martin. Like many other brands, new Mondeo will feature electric assisted power steering and don’t worry about feeling, steering wheel will offer heating function :)

Another sexy function is the massaging seats, I always envy the BMW, Mercedes and Audi for their sexy massage function and now we can have it with new Mondeo. Moreover, seats also feature 10-way adjustment with memory as well. 10-way adjustment is really amazing and makes your journey more comfortable.

Let’s go under the new Mondeo; a new integral link suspension will be feature. This new technology improves the handling, ride comfort and noise especially for rear passengers. Previous Mondeos were a bit tough to rear passengers. Interior quality is also improved with soft-touch materials to increase premium feeling. For estate or station wagon model will be offering panoramic glass roof.

The engines of new Mondeo are; 1-lt EcoBoost petrol engine, ECOnectic 1.6-lt diesel, 2-lt petrol powered hybrid with 3.5kW li-ion battery, 1.5-lt and 2-lt EcoBoost petrol engines. Another diesel will be 2-lt TDCi. There is more under the new Mondeo, diesel models will be available with all-wheel drive system. 6-speed automatic gearbox will be available and I am sure Ford will offer double clutch automatic option as well.

Full LED will not be privilege to particular brands, new Mondeo will feature full LED headlights. First on the segment.

Ford SYNC with MyFord technology will be available and you will have a WiFi hotstop inside the new Mondeo with 8-inch touchscreen.

Lastly, new Mondeo improves the rear passenger safety by rear inflatable seatbelts.

In my opinion, new Mondeo moved the benchmark up to a new level. After the new Mondeo, this segment will not be same again. Audi A4, Volkswagen Passat, BMW 3-Series, Mercedes C-Class are others will be outdated with these new technologies. Especially with all-wheel drive option, Mondeo will be my first choice on this segment.

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