An Angry Spanish Destroys An Audi A8

An angry Spanish destroys an Audi A8. Actually, he did his best but the Audi A8 survived from the extreme. The driver, everyone assumes he is Spanish, did an accident. And instead of waiting for a tow truck he decided to free the Audi A8 by himself and make more damage as well.

The state-of-art engineered Audi A8 eventually left the accident. And interestingly, there is a no sign of police. I really cannot understand why no one called the police while someone is acting so extreme and violent.

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Audi

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New Photos of Maserati Quattroporte

New Maserati Quattroporte, now it is stronger to compete with the Mercedes S-Class, BMW 7-Series, Audi A8 and Jaguar XJ. However, Quattroporte is a bit niche car when you compare with these vehicles. You cannot spot a Quattroporte very often, does not offer wide range of engines and still delivers the racing heritage.

Also, people who buy Quattroporte are different than the people who buy its competitors. Quattroporte is the Italian passion on wheels and it always does look cool.

Now, there are new photos of Maserati Quattroporte!

By the way, Quattroporte is powered by a 3-lt V6 engine with 410 HP and 550 Nm of torque. The engine is coupled with 8-speed automatic gearbox. Maserati only needs 5,1 seconds for rear-wheel to reach 100 km/h and 4,9 seconds for all-wheel drive to reach 100 km/h. Top speed is not limited; rear-wheel drive can achieve 285 km/h and all-wheel drive 283 km/h

By the way, new Maserati Quattroporte is available with all-wheel drive option for better traction.

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Masearati

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Mercedes New S-Class 2014 (W222) Photos are Here with Katy Perry

New Mercedes S-Klasse, sorry S-Class is revealed. New S-Class offers more technology, more safety, more power, more efficiency, more conservative look and more similarity to E-Class like in 1990s. Today, WorldCarFans.com revealed the spy photos of the new S-Class and it looks fantastic. However, if we didn’t have the E-Class on production!

Unfortunately, Mercedes went back on time and decided to design their cars based on 1990s philosophy. From C-Class to S-Class, they will look the same from the front. I was very happy when the S-Class (W220) was introduced in 1998 with a distinctive look, but we are back to beginning of 1990s with this new S-Class. My opinion, Mercedes realised that Audi is making a lot of money by similarly looking cars. But the reality is different!

Audi A8 does look like Audi A6, A6 looks like A4. Thus; Audi A8 looks like A4. And many people buy Audi A8 for this reason. Audi A8 is the only large luxury saloon, which does not pose on the road. No one realises how expensive the A8 is, or cannot understand difference between A6 and A8. By this way, you can go around everywhere without even been noticed by people. That’s what I like with Audi.

However, this does not work with Mercedes. When there is a star on a bonnet, the game is over! That’s a Mercedes. 

This new S-Class is the über conservative model since 1990s. When you look around the S-Class, you understand the influence of Maybach, F700 concept car and conservative concern in every single detail. And this confused me a lot! One side of me says, new S-Class looks fantastic and excites me; on the other hand I really don’t want to see one! Designers did their job very well. 

The interior is really well made as I can see from the photos but I need to see in real life to feel the quality of the materials. As I noticed, the new S-Class does not offer 8-zone climate control like in Rolls Royce. So, still S-Class has long way to catch up with Rolls Royce.

In my opinion, new S-Class will bring back the conservative consumers and confuse some the young generation consumers. New S-Class offers so many safety system, I really cannot write it now. Literally, S-Class has everything except ejection seat and emergency slide. Moreover, this new model definitely headed for the Bentley. The design philosophy for the interior is a very supporting statement. On the other hand, the tendency to offer wide range engine becomes a weakness for S-Class to compete with Bentley. Bentley is exclusive and people buy them because they can afford to run a huge petrol engine.

Whether you don’t like the S-Class like me or love it like many people. After this car is on market, it will be a serious competitor. I cannot say that Bentley will lose customers and Rolls Royce will a small scope earthquake. These brands are über exclusive and really hard to take their place. But I really appreciate the effort of Mercedes.

I still go for an Audi A8 W12, no one really knows the W12 and no one really understand how expensive it is. And A8 is the only visible car with stealth mode always on. If you don’t want to show your money, go for an A8.

Lastly, as you may noticed Mercedes did subconscious advertisement. Just look at the climate control screen and you will see the California Gurls / Katy Perry. I really don't why Mercedes place this three year old but still exciting song. I think, Mercedes tried to give a message to our subconscious  New S-Class may look conservative but it is extremely young deep inside ;)

So, here is the Katy Perry, enjoy ;)

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Mercedes and WorldCarFans.com

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How Audi Succeed? vs. Mercedes and BMW

How Audi Succeed? This is one of the biggest questions in automotive industry. According to recent figures, Audi sold more cars than its competitors in US. And, many people can give an answer to you with lots of numbers and lots of PowerPoint slides. However, I would like to explain it from a customer perspective.

Two decades ago, Audi and Mercedes and BMW may not appear in the same sentence. Because, there was no strong presence of Audi in luxury car market. In those years, the luxury car market was dominated by Mercedes, BMW and Jaguar. No one ever thought, Audi would became the key player and create its own customer group.

Personally, I loved and hated the Audi. I hated the Q7, I loved A8. I found A1 pointless, I adored the lines of the A7. This type of extreme feelings towards a brand is a good indication of success, because they are doing their job very well and ignite our feelings.

Let’s go back to Audi’s success. You might be thinking how Audi achieved this success by designing cars that look exactly same and targeted for different segments. One of the biggest risks is designing cars that look exactly the same. You can kill the motivation to buy a more expensive car and people cannot identify the car’s name easily because they look exactly the same. Audi A4 looks exactly the same as A6, A6 looks like A7, A7 looks like A8. This chain reaction goes forever, but many people ignored this photocopy inspired design and purchased an Audi. So, we need to think the motivates behind this consumption!

Audi did one thing very good, improving the quality! When you look at the interior of an Audi from 1990s and from 2012, you can see the huge improvement. Firstly thanks to Bentley, Audi A6, A7, A8 turned into reasonably priced Bentleys. Their plastic quality improved, Audi started to offer new materials, craftsmanship quality improved so much. The physical gaps between the parts are nearly impossible to spot now. There is nearly nothing inside an Audi that can be perceived as cheap or low quality. In the meantime; Audi improved the engines, gearboxes, safety systems, comfort, quality of the drive. Even the Quattro’s ridiculous understeering is vanished by the Active Sport Differential.

Why Audi did all these things? Because, Audi needs to close the gap between the Mercedes and BMW. Audi needs to be better than those brands, so customers will prefer an Audi instead of a Mercedes or a BMW. And also, Audi coupled those improvements with very attractive design. And again, whenever I get inside an Audi A8 or A6, I always feel like I am inside a Bentley with a reasonable price. I used to be feeling, I am inside an Audi that is the posh version of a Volkswagen.

Of course, there are more details why Audi achieved this success but when you consider the purchase stages of a car and how people judge the cars in the dealers are closely related with the points that I mentioned above. Attractive design, high quality, high technology, improved driving experience and improved brand image. Design, Quality and Technology; these are the main motives to improve the sales figures of a car company.

Audi A4 | A6 | A8

Audi A1

New Audi A3

Audi A4

Audi A5

Audi A6

Audi A7

Audi A8

Audi Q7

Audi R8

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Audi

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Audi S8 US Commercial "Suspect"

Audi S8; if you are reading my blog for long time or know me personally you might have noticed that Audi is not my favourite brand. The only reason for this emotional disconnection is the Audi’s tendency to understeer even with four-wheel drive system Quattro, and most of the Audi’s are front-wheel drive. 

In my opinion, if you are buying a premium car rear-wheel drive is a better option. Therefore, Audi is not in my favourite list. However; Audis are really well made, ride is very comfortable and offers sportive character and Audis look really good.

Recently, Audi developed a new technology called ActiveSport Differential. This technology enables to transfer power to each rear-wheel independently and reduce the tendency to understeer. Unfortunately, Active Sport Differential is optional but worth to buy.

I recently found this Audi S8 advertisement in Audi’s US YouTube channel. Scenario is really original and you feel the excitement of the S8! What is Audi S8? Audi S8 is the powerful and more sporty version of A8. Audi brands their performance models with S instead of A, BMW does with m and Mercedes does with AMG.

Audi S8 is powered by a 4-lt TFSI petrol engine with 520 PS of power and coupled with 8-speed automatic gearbox. Audi S8’s competitors; Mercedes S-Class and BMW 7-Series do not offer this level of performance from 4-lt engine. Therefore, Audi deserve respect for its engineering achievement. Honestly, I may buy an Audi S8 ;)

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